Zone developed a new website for Chrysalis Radio Sales, the national radio network sales house for Heart FM, Galaxy, LBC and Real Radio. Launching in 2006, we developed a CRM system to provide the sales team with a powerful online tool to understand and communicate with their customers. Following the sale of Chrysalis Radio in August 2007, Zone updated the website to reflect the new Global Radio brand identity.
At the end of last year we were asked to provide Galaxy with an online companion to their existing trade marketing campaign, coinciding with Chrysalis' 40th anniversary. The result was the 'Always in Touch and Tuned In' game, an original and stylish website that allowed users to interact with nostalgic objects from the past four decades.